Typefully
Shapeless vs Typefully
The writer's tool. A clean editor for X and LinkedIn with a real free tier - and API and MCP access given away on it. Below is every row we could read from their own pricing page, the places they beat us, and the one question that actually decides it.
You write, you enjoy writing, and you want the best editor for X and LinkedIn threads at the lowest price in this list. Typefully is excellent and very cheap.
You do not want to write. You want researched posts, designed carousels and narrated video to arrive already made.
Side by side
Our column comes from the same pricing table our pricing page renders, so it cannot drift. Their column was read from typefully.com/pricing on 2026-09-06. A fact their page does not publish says so instead of guessing.
| What | Shapeless | Typefully |
|---|---|---|
| Entry price | $35/month for the whole product, one workspace, no per-channel or per-seat multiplier. | $99/year (Creator), annual billing only - about $8.25/month. |
| Top self-serve plan | $200/month. Same product as the $35 plan - the tier only changes how much you make. | $18/month per social set (Business, billed yearly), up to 50 sets with unlimited users. Enterprise is custom. |
| Free tier or trial | $5 of real credit on sign-in, no card. It renders actual posts rather than showing you a tour. | A real free-forever plan: 1 social set, 1 user, 10 posts a month - and API, MCP and agent access included on it. |
| Publishes to | LinkedIn, X, Instagram, TikTok, YouTube, Facebook, Threads, Reddit, Bluesky and Mastodon, plus LinkedIn Pages. | X, LinkedIn, Threads, Bluesky and Mastodon. |
| Writes the post | Yes, grounded in the research below rather than in a blank prompt. | Yes. AI writing and rewriting from Creator up, with a light assistant on free. |
| Designs the image or carousel | Yes. Images and PDF carousels designed per brand - palette, layout, type. No templates. | No. Typefully is a text editor with media upload. |
| Makes the video | Yes. Narrated short video with script, voice, footage, captions and score, built for the post it belongs to. | No. It publishes video you supply. |
| Researches what wins first | Yes. This is the part we exist for: agents read what is winning in your market this week, then write from it. | No. Analytics tell you how a post did; nothing goes looking for what is working in your market. |
| Scheduling | Yes. Approve each post, or let the agents plan, draft and publish the week. | Yes, and pleasant: advanced scheduling, calendar, natural-language times. |
| Analytics | Per-post metrics on what we published, swept back automatically. No social listening - we do not pretend to have it. | Yes, deepest on X: detailed metrics, profile conversion rate, posting streaks, CSV export on paid tiers. |
| Your own agents can drive it | Yes to all three: a REST API, a published CLI, and a hosted MCP server - on every plan, not as an upgrade. | API, MCP and 'Agents' are listed on the free tier. No CLI. |
| Company | Early stage, founder-run. We do not publish revenue or headcount, and you should not credit a number nobody has published. | Not published. The site claims 10,000+ customers. |
- Entry price
- Shapeless$35/month for the whole product, one workspace, no per-channel or per-seat multiplier.Typefully$99/year (Creator), annual billing only - about $8.25/month.
- Top self-serve plan
- Shapeless$200/month. Same product as the $35 plan - the tier only changes how much you make.Typefully$18/month per social set (Business, billed yearly), up to 50 sets with unlimited users. Enterprise is custom.
- Free tier or trial
- Shapeless$5 of real credit on sign-in, no card. It renders actual posts rather than showing you a tour.TypefullyA real free-forever plan: 1 social set, 1 user, 10 posts a month - and API, MCP and agent access included on it.
- Publishes to
- ShapelessLinkedIn, X, Instagram, TikTok, YouTube, Facebook, Threads, Reddit, Bluesky and Mastodon, plus LinkedIn Pages.TypefullyX, LinkedIn, Threads, Bluesky and Mastodon.
- Writes the post
- ShapelessYes, grounded in the research below rather than in a blank prompt.TypefullyYes. AI writing and rewriting from Creator up, with a light assistant on free.
- Designs the image or carousel
- ShapelessYes. Images and PDF carousels designed per brand - palette, layout, type. No templates.TypefullyNo. Typefully is a text editor with media upload.
- Makes the video
- ShapelessYes. Narrated short video with script, voice, footage, captions and score, built for the post it belongs to.TypefullyNo. It publishes video you supply.
- Researches what wins first
- ShapelessYes. This is the part we exist for: agents read what is winning in your market this week, then write from it.TypefullyNo. Analytics tell you how a post did; nothing goes looking for what is working in your market.
- Scheduling
- ShapelessYes. Approve each post, or let the agents plan, draft and publish the week.TypefullyYes, and pleasant: advanced scheduling, calendar, natural-language times.
- Analytics
- ShapelessPer-post metrics on what we published, swept back automatically. No social listening - we do not pretend to have it.TypefullyYes, deepest on X: detailed metrics, profile conversion rate, posting streaks, CSV export on paid tiers.
- Your own agents can drive it
- ShapelessYes to all three: a REST API, a published CLI, and a hosted MCP server - on every plan, not as an upgrade.TypefullyAPI, MCP and 'Agents' are listed on the free tier. No CLI.
- Company
- ShapelessEarly stage, founder-run. We do not publish revenue or headcount, and you should not credit a number nobody has published.TypefullyNot published. The site claims 10,000+ customers.
Where Typefully wins
A comparison page that finds nothing good to say about the other product is an advertisement. These are the reasons to buy theirs.
- Price. $99 a year is the cheapest paid tier in this comparison by a wide margin, and the free tier is genuinely usable.
- API, MCP and agent access on the free plan. Nobody else here gives that away.
- The editor itself. For writing threads, it is better than anything we ship.
- X analytics with profile conversion rate and CSV export, which is deeper than our own per-post metrics on that network.
Where we win
- We make the media. Typefully is text plus uploads; we design carousels and generate narrated video.
- Ten networks including Instagram, TikTok and YouTube, which Typefully does not publish to at all.
- Research before writing, and agents that draft the whole week rather than a blank editor waiting for you.
- Unlimited posting volume on a plan, against 10 posts a month on their free tier.
Questions
- How much does Typefully actually cost?
- Free is real: one social set, one user, ten posts a month, with API and MCP included. Creator is $99 a year, annual billing only, which works out around $8.25 a month. Business is $18 a month per social set billed yearly, with unlimited users and up to 50 sets. Verified from their pricing page on 2026-09-06 - the numbers render behind a slider, so a plain fetch of that page returns nothing useful.
- Can Typefully post to Instagram or TikTok?
- No. It publishes to X, LinkedIn, Threads, Bluesky and Mastodon. If your audience is on Instagram, TikTok or YouTube, Typefully cannot reach them and we can.
- Which is better for X threads?
- Typefully. Its editor and its X analytics are better than ours for that specific job, and it is a tenth of the price. We are the better answer when the thread is one of five things you need this week and you have not written any of them.
- Typefully gives API and MCP away free. Do you?
- We include API, CLI and MCP on every paid plan, and our free tier is $5 of credit rather than a permanent allowance. On agent access alone, Typefully's free tier is the better deal - what our agents can be asked to do is the difference.
Sources, verified 2026-09-06
Prices and features move. Each link below is what we read and when we read it - if something here has gone stale, their page is the authority, not ours.
- [typefully.com/pricing]Free, Creator and Business prices and limits, channel list, and the API/MCP/Agents line on the free tier. Read from a rendered 1440px page - the prices are JS-drawn.typefully.com/pricingverified 2026-09-06
